My Blog

Why brands should advertise in a downturn

tom100 — Wed, 14 Jan 2009 18:26:51 +0000

An excellent presentation by The Economist. The content is somewhat slanted towards supporting print investment, but some interesting thoughts and it looks great!

Ads on Edge

View SlideShare presentation or Upload your own. (tags: branding recession)

Pretty Loaded

tom100 — Wed, 14 Jan 2009 13:30:11 +0000

Brooklyn’s Big Spaceship has set up Pretty Loaded, an archive of website preloading screens – the visuals that come up while you are waiting for a website to load. The agency’s Michael Lebowitz describes it as “a history/gallery/short-attention-span-theater of preloaders”.

Pretty Loaded

keith loutit

tom100 — Fri, 09 Jan 2009 14:28:18 +0000

Helpless from Keith Loutit on Vimeo.

Keith Loutit

Alexandre Farto

tom100 — Fri, 09 Jan 2009 14:21:57 +0000

Alexandre Farto

Christmas eCards

tom100 — Wed, 17 Dec 2008 14:46:43 +0000

Christmas eCards are always crap and that’s a fact, but every digital agency (actually no everyone) will attempt to create one that breaks the mold and on the whole they fail.

M&CSaatchi have done such a great job, i just had to post it. Great idea, well written and wonderfully executed – brilliant.

M&Saatchi eCard

Merry Christmas

6 trends for 2009

tom100 — Wed, 17 Dec 2008 14:14:52 +0000

I always love posts like this, so I’ve nicked this from a brilliant site called Trendwatching

Check out their predictions here

Cookstr

tom100 — Mon, 24 Nov 2008 13:25:09 +0000

Very good search facility and recipes from top chefs

Cookstr

Martin Whatson

tom100 — Mon, 24 Nov 2008 13:18:48 +0000

Found on the streets of Oslo

Martin Whatson

Found on the Wooster Collective

Go around twice if you are happy

tom100 — Fri, 14 Nov 2008 13:48:38 +0000

I feel all warm and fuzzy…

Facebook

tom100 — Fri, 07 Nov 2008 13:37:56 +0000

The Barack Obama campaign spent $500k on Facebook ads during his campaign creating huge online support through social networking web. However Facebook themselves created the largest online rally in history, encouraging just under 5 million people to tell others to vote using their status updates.

The opportunities to use Facebook for marketing purposes are often and varied, but I wonder whether the humble status update could be the most powerful tool going? Check this out.